Monday, June 14, 2021

The freedom of the press still furnishes that check upon government which no constitution has ever been able to provide – Chicago Tribune.

Tags Tourism NT

Tag: Tourism NT

Tourism: let the battle for the big spenders begin

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Some operators are not pulling their weight in Tourism NT's quest to end the 10 year slump. ERWIN CHLANDA speaks with Tony Mayell, the CEO of the government promotion body, in the first of a series of reports about the industry that stands between Alice as a private enterprise centre, and a welfare town.

 

Culture, people appealed to event organiser

p2128 Vanessa Fleming-Baillie

 

The range of activities available and "the diversity of cultures and people" were what Vanessa Fleming-Baillie (pictured) found very appealing in Alice Springs. ERWIN CHLANDA reports.

 

Government shifts from media minding to media monstering

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PHOTO: Business event planners from around Australia taking part in a mini Henley on Todd organised by Rotary competing in bottomless boats against the Drum Atweme kids on a glorious winter's day at the famous Telegraph Station. (Redacted.)

Kangaroo Dundee recognised in the streets – of London

 

 

Someone like "Kangaroo Dundee" could promote interest in the Outback amongst Chinese tourists who are now mostly visiting Australia's big cities. But not a peep from Tourism NT. ERWIN CHLANDA reports.

Centre on the outer in visitor trade with China, but commission head says Tourism NT 'will make every effort' to fix problem

UPDATE October 13:

“China will definitely be a key tourism destination for Australia and The Northern Territory for many years to come," says Michael Bridge, named by Chief Minister Terry Mills as the chairman of the yet to be formed NT tourist commission. "Tourism NT will be ensuring that every effort is made to entice those tourists to the NT."

 

Central Australia is on the outer in the quest for more tourists from China, according to Alice Springs businessman Steve Strike, who's been running a promotional office in Guangzhou for nearly three years.

He says there is clearly a confidential agreement, which is reciprocal, between Australia and China to ensure visitors return and are not given asylum if applied for. ERWIN CHLANDA reports. Photo: Mr Strike as the guest on a TV program about photography in Qinghai, North-Western China. Mr Strike was showing photographs of Central Australia.

Nature delivers what tourists want: the numbers

But Alice could sell itself better: A third of visitors would have extended their stay had they been aware of the range of things to see and do.

 Anzac Hill at sunset: 57% of visitors to Central Australia make Anzac Hill part of their experience. 


 

Why do visitors want to come to Central Australia? The main reason is that it is seen as an iconic Australian destination and it is made so by its natural attractions. This is the case for the majority of the region's international and domestic visitors. And nature delivers, exceeding expectations for both categories.

The questions are fundamental and the answers clear in the Central Australia Visitor Profile and Satisfaction (VPS) project, undertaken by Tourism Research Australia in partnership with Tourism NT, with its most recent survey conducted in two waves in May and August 2011, to capture both shoulder and peak season visitors.

The local debate is very attuned to international perceptions and responses, but the majority of our visitors – 75% – continue to be domestic, who are more likely to have other reasons as well for visiting.

It's interesting to see what counts as a 'natural' experience. In Alice it's a visit to Anzac Hill – 57% of visitors to Central Australia do that. That's more than visit Watarrka (Kings Canyon) – 47% – but fewer than visit Uluru (Ayers Rock) – 76%. KIERAN FINNANE reports. 

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