The Rocky Hill vineyard last year produced 1000 tonnes of table grapes. At $3 to $4 a kilogram that's worth $3m to $4m.
Undoolya Station produces 1000 tonnes of beef a year. At $1.50 to $1.80 a kilo that's worth $1.5m to $1.8m.
The grapes are grown on 70 hectares, the beef on 140,000 hectares.
Is there a message? Sure looks like it: go horticulture!
And we tried to find out why year after year, contract pickers and pruners have to be brought in from 2000 kms away while there are hundreds of unemployed people within 50 kms of Rocky Hill. By ERWIN CHLANDA.
Ritchie Hayes is pictured at the Rocky Hill vineyard, south-east of Alice Springs.